Bulk Messages
Best Practices
16 min
in this article, we explore the rules and principles that minimize the probability of your whatsapp account being blocked in the first part, we’ll briefly outline the key recommendations further details are provided below if you need them part 1 essentials number age the longer a number has been registered with whatsapp, the more resistant it is to blocking a newly registered number is immediately considered “suspicious ” ✅ recommendations warm up the number send and receive messages, media, and real interactions for several days before linking it to the unofficial api ( see document number warming process docid\ ylj33cvlzzg83w1gk1tyw ) very important do not scan the qr code immediately after registering a new number wait at least a day or more spam complaints this is the most common reason numbers are blocked on whatsapp ✅ recommendations make your recipients message you first add a “contact us on whatsapp” button or use pre filled whatsapp links in your first message, ask a question so customers are more likely to reply add an opt out option like “type stop to stop receiving our messages ” personalize messages (e g , hi %client name%! ) use spintax docid\ eckzwuyuhd0ww8zyno1hn to randomize text and avoid sending identical templates ⚠️ remember the first thing the recipient sees is the block button make sure they have no reason to press it suspicious bulk activity whatsapp algorithms flag sudden, unnatural activity ✅ recommendations don’t send more than 2 messages per minute , 6 hours per day , or more than 3 consecutive days of heavy sending gradually increase activity don’t create multiple groups or message unknown numbers all at once use the delay message docid 6t cxbrhor7k tnfwrhfe to add randomized pauses between messages distribute campaigns across multiple numbers with the switch numbers docid 1zeqfyksx8bbr1ee4cxhx response rate whatsapp favors accounts that look like real conversations ✅ recommendations aim for at least 30 replies per 100 messages sent (30%) encourage customers to save your number in their contacts always balance sent vs received messages part 2 details key principles the closer your communication resembles real human conversations , the safer your account will be ❌ a real person would not send hundreds of messages per minute constantly message strangers, especially with links send identical texts to everyone speak impersonally without names send messages at perfectly equal intervals (e g , every 5 seconds) ✅ a real person would vary text with spintax docid\ eckzwuyuhd0ww8zyno1hn space out messages with delay message docid 6t cxbrhor7k tnfwrhfe use different numbers when scaling with switch numbers docid 1zeqfyksx8bbr1ee4cxhx respond to messages, use emojis, typing indicators, voice notes, and reactions starting the conversation safest approach let customers message you first use “contact us on whatsapp” buttons and pre filled greeting links in ads and websites loyal audience message contacts who already know your business ask customers to save your number in their contacts this boosts your reputation in whatsapp’s system avoiding spam don’t blast cold contacts with promotions always personalize and vary your text don’t include links in the first message if you must, only send safe https links just 5–10 “block” reports on first contact is often enough to get your number banned human like behavior always reply to customers use real behaviors read receipts, “typing…”, “recording audio…”, emoji reactions don’t repeatedly contact people who never reply spread messages naturally throughout the day, not 24/7 technical recommendations new numbers must be warmed up before using them at scale virtual numbers (esim, voip) are at higher risk and need even more warming ( see number warming process docid\ ylj33cvlzzg83w1gk1tyw ) do not scan the qr code right after registering a number limit sending to 6–12 messages per minute randomize intervals using the delay message docid 6t cxbrhor7k tnfwrhfe split traffic between numbers using the switch numbers docid 1zeqfyksx8bbr1ee4cxhx if your number gets blocked wazzap cannot unblock numbers — this is 100% controlled by whatsapp to attempt recovery, follow the official whatsapp instructions https //faq whatsapp com/ if recovery fails, you can connect a new number to your wazzap channel at no extra cost always apply warming and best practices when onboarding a new number ⚠️ final note even when following all recommendations, there is always a risk of blocking when using the unofficial whatsapp api that’s why wazzap invented key features to minimize this risk spintax docid\ eckzwuyuhd0ww8zyno1hn → avoid repetitive texts delay message docid 6t cxbrhor7k tnfwrhfe → add natural pauses switch numbers docid 1zeqfyksx8bbr1ee4cxhx → distribute traffic across numbers number warming process docid\ ylj33cvlzzg83w1gk1tyw → build reputation for new numbers ✅ by combining these tools with the best practices outlined here, you can dramatically extend the lifetime of your whatsapp numbers and operate at scale with greater confidence